Reporter - Monday,
July 12, 2006
from Entertainment Films - Investors)
opens with record $132 mil
it did. "Pirates of the Caribbean: Dead Man's Chest"
grossed an estimated $132 million in its first three
days in the North American marketplace, stealing away
records from the top openers in box office history:
"Spiderman" and "Star Wars: Episode III
- Revenge of the Sith."
Buena Vista Pictures G-13 seafaring tale filled with
buccaneers, barroom brawls and the rogue antics of Johnny
Depp as Captain Jack Sparrow is the first feature to
earn more than $100 million in its first two days in
release. It topped "Sith's" single-day opening
record of $50 million, set last year with its $55.5
million Friday take. Equally impressive, "Dead
Man's Chest's" overall bounty of $132 million topped
"Spider-Man's" opening weekend of $114.8 million
set in summer 2002.
estimates hold true, the weekend's top 12 movies grossed
$206.5 million, up 48% compared with the numbers last
year, when 20th Century Fox's "Fantastic Four"
led the session with an opening gross of $56 million.
It marks the seventh consecutive up weekend compared
with a year ago and becomes the biggest nonholiday weekend
of all time.
only did "Dead Man's Chest" jump to the top
of the list of all time, three day, nonholiday openers,
it also easily outdistanced the top four day holiday
weekend openers, led by "XMen: The Last Stand,"
which this year grossed $122.9 million domestically
in its first four days, and "Spider Man 2,"
which grossed $115 .8 million in four days last summer.
Vista attributes the success of "Dead Man's Chest"
to the mass appeal it had with male and female audiences
of all ages.
is big, big for our business," Buena Vista Pictures
distribution president Chuck Viane said. "The anticipation
level for this film was high among all four quadrants.
People charged out to see this movie. Even as high as
we were on this movie, we never could have' put our
expectations this high. We are in awe."
sequel to the 2003 surprise hit, "Pirates of the
Caribbean: The Curse of the Black Pearl," was expected
to be resounding success, but reaching
the "Spider Man" number was seen as a long
shot given "Dead Man's Chest's" lengthy 2%2
hour runtime and mixed reviews.
film's mammoth opening didn't squash the competition,
either. Warner Bros. Pictures still was able to eke
out a solid sophomore session for the PG13 "Superman
Returns," which dropped an average 58% to $21.8
million. The Man of Steel has performed respectably
out of the gate but did drop the furthest of any of
the top 10 films. With a gross to date of $141.7 million,
it will need to hang in there in the coming weeks to
shore up a profit considering the more than $200 million
spent on the production.
survived in good shape," Warner Bros. Pictures
distribution president Dan Fellman said. "I wouldn't
have been surprised if we had dropped in the mid 60s
with `Pirates' on our heels. We are pleased with the
weekend's boxoffice also proved that if you give audiences
a variety of entertaining programming options, they
will turn out in droves. Demonstrating a considerable
expansion of the overall boxoffice pie, most of the
films in the top 10 dropped less than 50%.
Century Fox's "The Devil Wears Prada" held
strong during its second weekend. The PG13 comedy starring
Meryl Streep and Anne Hathaway confirmed that women's
buying power never should be underestimated. In its
sophomore session, the David Frankel helmed "Prada"
fell an impressive 43%, grossing an additional $15.6
million to bring its cume to $63.7 million.
Sandler proved to be a champion thoroughbred at the
boxoffice as well. His PG 13 "Click" marks
his seventh film to cross the $100 million mark. In
its third weekend in release, the Frank Coraci directed
comedy earned $12 million, increasing its overall cume
to $105.9 million. Co starring Kate Beckinsale, "Click"
is likely to generate an overall gross similar to Sandler's
2003 release "Anger Management," which grossed
$135 million. It may even getup as high as $140 million.
Disney weren't already celebrating the success of "Dead
Man's Chest," it also could take heart from its
seventh Pixar release, "Cars." That film,
landing in fifth place for the weekend with $10 million,
dropped just 29% and crossed the $200 million line after
five weekends in release.
on the lower end of the range industry watchers have
come to expect from Pixar films, "Cars," featuring
the voices of Owen Wilson and Paul Newman, has held
well and now has its eyes set on topping Sony's "The
Da Vinci Code," which slipped out of the top 10
this session with a $1.4 million gross. "Da Vinci's"
cume of $213 million is now clearly in "Cars' "
cross hairs as the number to beat.
Pictures' "Nacho Libre," in sixth place, and
the rest of the top 10, including Warners' "The
Lake House," Universal Pictures' "The Fast
and the Furious: Tokyo Drift" and "The Break
Up" and Rogue's "Waist Deep," all fell
within the 40%-45% range.
limited release, Warner Independent Pictures had a solid
opening weekend for Richard Linklater's "A Scanner
Darkly." The animated sci-fi film based on Philip
K. Dick's novel opened in 17 locations to $406,000 for
a per screen average of $23,882. The film will expand
to 190 theaters this week.
Films' "Once in a Lifetime," the documentary
chronicling the New York Cosmos pro soccer team that
brought Pele to the U.S., grossed $12,200 on one screen
in New York.
the week ending July 6, the national boxoffice was up
17.8% from the comparable seven day period last year
($274.8 million vs. $233.3 million), while the year
to date total holds steady with a 5.4% advantage over
2005 ($4.65 billion vs. $4.41 billion.) Estimated admissions
for the year to date are up nearly 4% from last year
at this time.